Do you have a plan in place for when your hospital or healthcare organization is hit by significant and potentially crippling cyber-attacks? The IHF’s Harnessing Big Data Special Interest Group hosted a lunch and learn session focused on how CEOs and other C-suite executives can prepare effective strategic communications prior to, during and after a cyber-attack – to help minimize the negative impact on your reputation.
Recent studies indicate that healthcare providers experienced nearly 700 data breaches or cyber-attacks in 2021, with the majority being ransomware. A further emerging trend suggests that most attacks now include exfiltration of patient data, staff personal information, vendor services, and even medical devices. In addition to the ‘technical’ and ‘operational’ aspects of preparing for, responding to, and recovering from a cyber-attack, healthcare organizations also need to develop an effective, proactive strategic communication plan.
Aimed at a clinical or managerial executives in a hospital system with responsibilities and decision-making accountabilities for strategic communication initiatives, or anyone with an interest in crisis communications in healthcare, this virtual event gave practical advice that organizations of any size could benefit from. You can catch up now on the event recording or read the key takeaways from our speakers to implement in your own organisations.
Chaired by David Levine, Group SVP, Advanced Analytics & Product Management at Vizient Inc., this interactive lunch and learn featured a mix of live presentations and panel discussions. Along with an insider panel of health system leaders, they tackled:
- The state of cybersecurity in healthcare
- COVID-19, crisis communications, and cybersecurity
- Good practices in crisis communications and strategies related to breaches
- Practical guidance for healthcare organizations